Mainstreet

We created Mainstreet Theme specifically for local businesses and included many features you might find on a professionally-designed business website. Continue reading to learn about this theme’s features.

[Install Mainstreet now!]

Have you installed Mainstreet theme? Let us know what you think and we will let you have one of our upcoming premium themes for free.

Do you have questions/comments? We are always looking forward hearing from you! Let us know!

Features & benefits of Mainstreet

• Business and marketing-friendly
• Social media-optimized: Includes Facebook, Twitter, YouTube, Yelp and LinkedIn icons; as well as AddThis functionality for 1-click content share 
• Easy Google Maps and Google Analytics integration
• Customizable call-to-action button to promote sales, lead generation— you name it!
• SEO-friendly: Edit content boxes in sidebar and footer, and create custom URLs 
• Brand consistent: Add your business logo and colors, and customize the background
• Informative: Add your business info, business picture, hours of operation, address, testimonials, specialties and/or promotion
• Additional pages capability
• Term & Conditions support
• Integrated theme help: Re-open this box as often as you like for theme tips

How to: Add content such as your address, hours of operation etc

• Click “Appearance” in the Customize toolbar. 
• Scroll down and fill in the Business Name, Business Address and other fields. 
• If you leave any of the fields blank the section on the website will be removed for optimized layout
• Note: The address you fill in will be used to automatically populate your Google map at the bottom of the page.

How to: Edit the call-to-action button (upper right-hand column)

• Click “Appearance” in the Customize toolbar. 
• Scroll down to “Call to Action text” and type in what you want the button to say. (For example, “Join our mailing list” or “Make a reservation.”) 
• Next, go to “Call to action link” and type in the URL you want the user taken to. 
• Note: This can be an external page URL or a link to a page you’ve added to your Tumblr. See “Add a page to your Tumblr” for more info.  

How to: Add your business photo (right-hand column)

• Click “Appearance” in the Customize toolbar. 
• Upload your business’s photo
• Note: photos that are 290x190pixels work best. 

How to: Add Google Analytics

• First set up a Google Analytics account if you do not already have one (www.google.com/analytics). 
• Next, enter your UA number in the Customization toolbar? For example, if your UA number is “UA-20845199-1,” you would enter “20845199-1.” 
• Note: If you do not wish to set up Google Analytics, empty out the field under Customization toolbar

How to: Add your social media links

• Click “Appearance” in the Customize toolbar. 
• Scroll down and fill in the Facebook, Twitter and Youtube fields with your usernames. For Yelp and LinkedIn, copy & paste your business profile URL into the field.
• Note: If you leave any fields empty the social media icons will disappear from your tumblsite. 

How to: Add “Terms & Conditions” link

• If you already have Terms&Conditions on an external site you can simply point to it
• If you wish to create a new Terms&Conditions page first add a Page. You can choose any Title such as “Terms & Conditions.” 
• Choose a Page URL such as <YOUR TUMBLSITE>.tumblr.com/terms, and enter your Terms&Conditions into the Body.
• Next, click “Appearance” in the Customize toolbar and scroll down to “Terms and conditions URL.” Copy & paste your new Terms & Conditions URL into the field. 

How to: Add a page to your Tumblr

• Click “Pages” in the Customize toolbar, and then select “Add a page.” 
• In the “Page URL” field, add the name of your page to the end of the URL. 
• For example, if you’re adding a Specials page, add the word “specials” to the end of “<YOUR TUMBLSITE>.tumblr.com” 
• Next, type in the name of your page in the “Page Title” field and fill the page with content in the “Body” field. Here, you can add a photo and format the text however you like.

What if you…

• Don’t want to fill in all the data fields (Ex. You don’t have a Twitter account): Simply empty the field and leave it blank.
• Have a question or encounter a problem: Contact us! We’re here to help you, so please don’t hesitate to shoot us an email or give us a call. http://addwater.com